by Dan Kost | | Blog
Hello world! If you work anywhere in the automotive industry—dealerships, manufacturers, parts providers, auctions, and more—you can make a real impact in your community while building your brand. High school Esports Pod and simulator sponsorships are a simple way to...
by Dan Kost | | Blog
Hello world! Want to connect with the next generation of car buyers? The secret isn't complicated billboards or expensive TV ads. It's sitting right in your local high school's computer lab. Gen Z makes up 40% of all consumers now. These digital natives...
by Dan Kost | | Blog
Hello there! If you're in the automotive world: whether you run a dealership, manage a parts distribution center, or operate a repair shop: you've probably wondered which digital tool actually moves the sales needle. Let's break down the real numbers and...
by Dan Kost | | Blog
Getting younger customers through your doors feels impossible these days. Gen Z shops differently, thinks differently, and definitely doesn't respond to traditional car ads. But what if the secret isn't chasing them where they hang out online – what if...
by Dan Kost | | Blog
Getting younger customers through your doors feels impossible these days. Gen Z shops differently, thinks differently, and definitely doesn't respond to traditional car ads. But what if the secret isn't chasing them where they hang out online – what if...
by Dan Kost | | Blog
Hello world! Let's talk about something every dealership owner is asking right now. Are those newspaper ads and radio spots still worth the money? And more importantly, is social media actually moving cars off the lot? The short answer? Traditional ads aren't...
