by Dan Kost | Sep 15, 2025 | Blog
Hello world! Want to connect with the next generation of car buyers? The secret isn't complicated billboards or expensive TV ads. It's sitting right in your local high school's computer lab. Gen Z makes up 40% of all consumers now. These digital natives...
by Dan Kost | Aug 15, 2025 | Blog
Hello world! Let's talk about something that's been quietly revolutionizing car sales across the country. While most dealerships are still fumbling around with basic contact management, the top performers have cracked the code on CRM integration in ways that...
by Dan Kost | Jul 15, 2025 | Blog
Hello automotive world! We have exciting news that's going to change how young people discover careers in our industry. Drive Fear Free is officially launching an industry-wide call for sponsors to support Esports Pods and career simulators at high schools across...
by Dan Kost | Jun 15, 2025 | Blog
Let's be real here. If you're still throwing money at traditional advertising to reach Gen Z car buyers, you might as well be shouting into the void. This generation doesn't watch TV commercials, they skip YouTube ads, and they definitely aren't...
by Dan Kost | May 15, 2025 | Blog
Hello world! Want to make your automotive business the talk of the town? You're in the right place. This guide is for everyone in automotive. Manufacturers, auctions, parts, service, collision, and suppliers. Building a strong local presence isn't just about...
by Dan Kost | Apr 15, 2025 | Blog
Look, let's get straight to the point. Traditional billboards aren't dead, but if you're still thinking highway signs are your best bet for reaching car buyers, you're missing the biggest opportunity in automotive marketing right now. The numbers...
